CoverMyMeds + UserTesting

UserTesting allowed CoverMyMeds to amplify the voice of the patient, thanks to Live Conversation weekly interviews, which became the highlight of cross-functional team meetings known as Discovery Days.

CoverMyMeds identified ways to ease patient pain points and improve the prescription authorization process at a fraction of the time and cost compared to other alternatives. Plus, UserTesting has helped amplify the goals and importance of UX at an organization where the function is relatively new.