All works by Paige Musto

Announcing the 2021 CX Watchlist: 100 rising stars in CX

Customer experience is the heartbeat of companies today. Businesses don’t just compete based on...

How important is customer feedback and validation to product managers? 12 industry experts weigh in

Product managers have a tough job. They’re tasked with market and competitive analysis and...

What is customer empathy? 9 industry experts weigh in

The Age of the Customer has arrived and embedded itself across every industry. Customer...

How the Starbucks app keeps customers coming back for another cup

In honor of National Coffee Day, we wanted to take a look at what...